1. Just like Cleopatra brought two war lords to their knees through the art of scent, this all goes back to pheromones. Pheromones are scent triggered hormones which stimulate sexual appetite. Logically this hormone plays an important role in human sexuality and desire. Some of these hormones can be found in perfumes where these scents trigger increased sexual appetite. Most of these currently recognized pheromones only work on men. As such, women wearing these types of perfumes instill greater sexual desire in the men surrounding them.
2. There is a strong connection between fragrance and memory. For instance, we may be somewhere shopping and smell something from a nearby bakery that reminds us of something our Mother made for us when we where little – like chocolate brownies, or a homemade raspberry pie. Then, we find a perfume or lotion that smells like chocolate and raspberries and instantly feel at home with that fragrance. The same goes for hundreds of other scents out there that connects us with warm, positive memories – such as the smell of a husband’s or boyfriend’s cologne on their sweater, the smell of particular holidays, the smell of rain or snow, and so on. Connecting ourselves to these memories through easily obtainable fragrances makes us happy.
3. Fragrance can be another way to escape from the everyday life and can take us to a place of calmness and serenity. They can rejuvenate our minds and energize our senses. When we surround ourselves with a beautiful fragrance we are in a euphoric state and feel instantly comfortable.
4. Every persons fragrance is unique and individual and its important to find the ones that suit you. You can change the way you smell to match your mood from day to day. With so many fragrances to choose from out there a person can truly be original in what they decide to fragrance themselves with. The ability to have this kind of individuality through scent directly influences our confidence and self-esteem.
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