Sunday, August 23, 2015

Nicki Minaj's Glam New Ad for Roberto Cavalli

Fresh off her most personal album ever, The Pinkprint, Nicki Minaj is striking a powerful pose as Roberto Cavalli's newest face. The designer just released a video of Minaj showcasing the brand's Spring 2015 collection.

"I chose Nicki Minaj because she embodies the exuberant and modern femininity of the Cavalli woman," Roberto Cavalli said in a statement accompanying the video.

The ad campaign is as bright and colorful as Minaj's music, featuring quick cuts and vibrant effects. Minaj poses for photographer Francesco Carrozzini as Cavalli's designs fan out behind her.
Cavalli said he chose Minaj to make a statement. "In recent years we have become accustomed to women castigated in clothes that hide their body shapes. With this campaign, I wanted to send a strong countertrend message," Cavalli said. "I wanted a sensual woman who is aware of her body, who is not afraid to show her curves, rather she make them as a strength."

And it seems like the two were meant to be. The designer points out that the snake is one of his iconic symbols, and Minaj's recent hit just so happened to be called "Anaconda." Looks like great minds think alike.


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